Professional
Our Team
Our team will inject your efforts with momentum to go go go!

Breck Dockstader
CEO
CEO
Raised by a father who built and founded the Cliffrose in 1988. Breck was extremely fortunate to have him in his life as a mentor. (He passed away in 2012.) He left his family with an incredible legacy, opportunity, and responsibility. His passion for hospitality and tourism has been instilled in Breck, and Breck is committed to carrying out those values and direction throughout his career. Currently serving on the Executive Committee Board of Directors of The Utah Tourism Industry Association. Breck has over 12 years of experience in Hospitality & Tourism Management, and completed a Masters Certificate in Hospitality Management from Cornell University.

Cody Adent
President & CFO
President & CFO
With Cody, you get an incredibly driven and results-oriented individual. Who has the ability to bring a team together, create and zero in on goal satisfying opportunities, and achieve astounding growth and results. With a lengthy background of success in Sales and Sales Management, as well as financial planning Cody is wise beyond his years and prides himself on being the consummate professional and consumer of industry knowledge.

Spencer Halford
VP of Sales & Marketing
VP of Sales & Marketing
Spencer has been deeply involved in the digital marketing industry and world for over 10 years. At one point, Spencer traveled the country and taught professors how to teach their collegiate digital marketing courses. Spencer moved to St. George in 2018 and has been an active member of the community since his arrival. Spencer’s knowledge of digital marketing, SEO, and website design lead to him curating a multi-million dollar website portfolio, potentially the largest in the Western US. Spencer's knowledge of marketing, coupled with his charisma and love of Southern Utah, Spencer is an essential and welcomed addition to the Vibrant Team.

Emily Frisby
Regional Manager
Regional Manager

Meagan Adent
Guest Services Manager
Guest Services Manager
Meagan specializes in human relations with over a decade of experience from Fortune 500 companies. She brings a wealth of knowledge and experience with our customers and clients alike who utilize our virtual GM.

Leah Roberts
Director of Marketing
Director of Marketing

Kyle Aldridge
Social Media Director

Allie Basile
Finance Controller
Finance Controller
Assisting at its finest!

Bekah Megna
Revenue Manager
Revenue Manager
Bekah has over 10 years of leadership and multi unit management experience. She holds her Bachelor's degree in business from Arizona State University and is skilled in negotiations, sales, revenue, team building, and real estate transactions. Bekah prides herself on her commitment to becoming an expert in her trade and would love to share her knowledge with you!

Malissa Baum
Virtual GM
Virtual GM

Jocelyn Andersen
Director of Brand
Director of Brand
Joss has been helping shape brands for 20 years. With individuals or companies, developing brand purpose is where she shines. Once brand parameters have been established, moving brand-driven projects forward by informing next steps, visual assets and language is where her strengths take shape. The process is incredibly valuable. It provides a trusted working relationship with Vibrant and often brings about a re-centering for you and your team. Developing brand is by far the most crucial component for comprehensive and sustainable growth.